Three Mobile
#MadeByMusic
Responsible for: Concept, Art Direction.
Created: Digital Campaign including Online Content, Social Content, Experiential, Radio and Digital Display.
Created with: Avril Delaney, Kris Klarkin and Rory Hamilton
Three Mobile has the biggest music sponsorship in Ireland. Our job was to create a 5 year brand platform for this sponsorship. #MadeByMusic celebrates how music connects us all, how there are so many moments and memories that are Made By Music.
We wanted to create something that would contribute and belong to the Irish music industry, an incentive from Three Ireland that would help Irish artists. So instead of ads we created three music videos. These music videos were commissioned for three Irish artists who each represent the originality and diversity of Irish music: Jafaris, Saint Sister and Kormac.